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You're listening to six prompts designed to eliminate the robotic tone that readers now reject in AI writing.

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Written by Maaren Holloway on Promptway.

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Merriam-Webster's twenty twenty five word of the year wasn't a tech term that crossed over.

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It was an insult.

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Slop: roughly, low-quality digital content churned out in volume by AI.

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When the

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dictionary

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names

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the thing your content pipeline produces by default, that's worth twenty minutes of your attention.

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Here are the twenty minutes.

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The trust penalty is measurable now Canva's State of Marketing and AI twenty twenty six report, a Harris Poll of one thousand four hundred fifteen marketing leaders and three thousand five hundred forty

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seven

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consumers

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across

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seven

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countries

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released

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in

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May,

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found

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that

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ninety

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seven

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percent

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of

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marketing

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leaders

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now

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use

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AI

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daily.

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The

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same

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report

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found

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that

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seventy

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eight

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percent

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of

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consumers

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would

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rather

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see

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ads

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made

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by

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people,

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that eighty seven percent say the best advertising still requires a human touch, and that mentions of "AI slop" were up ninefold.

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Bynder's Human Touch survey of two thousand UK and US consumers adds the twist.

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fifty two percent said they get less engaged the moment they suspect copy is AI-written.

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But fifty six percent actually preferred an unlabeled AI-written article over the human copywriter's version.

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Read those two Bynder numbers together.

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People can't reliably detect good AI writing.

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They reliably punish detectable AI writing.

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The penalty isn't for using the tool.

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It's for the tells.

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So the job is simple to state: remove the tells.

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The tells, so you can delete them on sight Before the prompts, the symptom list.

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Machine-default writing is recognizable because it always fails the same ways: Metronome rhythm.

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Every sentence runs 15 to 20 words, forever.

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The connector parade: furthermore, moreover, additionally, consequently.

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Giveaway vocabulary: delve, tapestry, landscape, elevate, crucial, robust, journey.

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"It's not just X.

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It's Y." Fine once.

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A tell when it's every third paragraph.

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Threes.

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Everything arrives in threes.

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Confident claims with no source attached.

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Em dashes every other sentence.

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We ban them at Promptway entirely, and the models adore them.

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No single item proves anything.

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Stacked together, they're the smell.

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The six prompts below kill them at the source.

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The stack The first three are setup prompts.

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Run them before drafting, or better, save them permanently (instructions at the end).

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The last three are editing passes you run on a finished draft.

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The rhythm and banned-words prompt The two loudest tells are vocabulary and rhythm, so handle both in one standing instruction: Why it works: models respond far better to explicit negatives than to "sound more human," which is too vague to act on.

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What goes wrong: in long conversations the rules drift.

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Repaste them, or save them permanently so you never have to.

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The voice transplant The default model voice is generic-competent, which means it belongs to nobody.

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Give it yours: Use writing you produced without trying to impress anyone.

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Emails to colleagues work better than your polished blog posts.

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What goes wrong: a sample under 200 words produces a caricature instead of a voice.

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And the last line matters, because "leave it out" stops the model from filling gaps with its defaults.

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The coffee test Our writing guide's oldest rule is to read every draft out loud.

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This prompt builds the rule into the machine: This one earns its spot on tone alone.

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It converts announcements into explanations, which is most of what "sounding human" means.

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The specificity pass Vagueness is slop's natural register, and it's also where AI writing quietly lies.

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This pass fixes both: The [NEED SPECIFIC] line is the load-bearing part.

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Demand specifics without it and the model will manufacture them.

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A marked gap is useful.

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An invented number is a liability with your name on it.

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The honest objection Human writing argues with itself a little.

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Default AI writing never does, which is part of why it reads like a brochure: A conceded point reads more human, and more trustworthy, than a parade of wins.

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It also forces you to know which of your claims is the weak one, which is worth knowing before your readers find it for you.

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The true-anecdote opener Nothing reads more human than a real, specific moment.

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Nothing reads more fake than an invented one, so this prompt comes with a fence: Ask a model for "an engaging opening story" and you get confident fiction.

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Feed it a real moment and restrict it to that moment, and you get the one thing slop can never fake: something that happened.

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Save it once, stop repasting Don't run this by hand every morning.

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Prompts 1 through 3 belong in your standing instructions: custom instructions or a Project in ChatGPT, and your project's custom instructions in Claude.

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Every new chat then starts with your rules and your voice already loaded.

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Prompts 4 through 6 work best as an editing pass you run on finished drafts before anything ships.

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This is the same logic as putting your constraints at the top of the prompt: the rules you cannot afford to lose should be the first thing the model reads, every time, without you having to remember them.

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Total setup time is about fifteen minutes, once.

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What these prompts will not do They fix tone.

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They do not fix truth.

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A model can produce a beautifully rhythmic, perfectly voice-matched paragraph built around a wrong number.

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Verify every figure, name, date, and quote before you ship, every time.

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Slop that's also wrong is worse than slop.

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And keep humans on the pieces where the reader needs to feel a person on the other end: the apology, the crisis note, the founder letter.

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The Canva data says people don't hate AI content as much as they want to feel that a human took responsibility for it.

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On some pieces, that feeling is the content.

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The point was never the detector AI detectors are coin flips anyway, so fooling them was never a goal worth having.

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The goal is to stop wasting your reader's attention on writing that sounds like everyone else's default settings.

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Run the stack, then read the draft out loud.

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If it sounds like a person, ship it.

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That's the story.

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You'll find every source linked at the end of the article.

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Thanks for listening, on Promptway.
